The ladders $100k+ social experiment

Interesting commercial from TheLadders, the premier job board in the US for jobs over $100k+. I wonder how TheLadders job board would perform in Ireland? One thing for sure is IrishJobs realised along time ago that there is a niche market there and in action to it they created the Executive Room but I'm not convinced it worked. I just did a search selecting the "employer" drop down menu and then I selected "Dublin" as location and it only returned 10 results. Seems like they have quite a ladder to climb if they want to get to where they want to be. A commercial as clever as this would help! Come on IrishJobs marketing team - give us something innovative as a commercial. It's been a while and we're waiting! Capture our imagination the market for executive recruitment is there for you to win or lose.