17.7.09

Microsoft launches new career web site

Microsoft last Monday united over 150 career web sites, dozens of applicant tracking systems, and a lot of microsites that organically formed by businesses that felt the career site in the past wasn't telling their story as well as they wanted to. You can check it out here.

This is the culmination of two years work where we decided back then to re-invest in our talent management systems and update our Applicant Tracking System to a new SAP platform. The logical step after deciding to invest in a new ATS was to also invest in a new career site platform which is what we did. Over 10 full-time people worked on this project in addition to a validation team that was set up for project management and quality control. Margie Medd, Microsoft’s director of employment branding, spearheaded the project aided by one of our finest Recruitment Marketing Managers, Liz Frideman, and both have done a terrific job.  At Microsoft, in my opinion we have under invested across our businesses' portfolios including recruitment at telling our story. This is a great step forward in the right direction creating a one message platform that allows for more built in social media inclusion and tailorisation at the country level.

When we started our focus groups two years ago it became obvious that three things were critical for success: search and apply for jobs was number one. Knowing what to apply for in a company with 100,000 employees was next on the list and third was specific information on the company and the job.

That’s why the job search is ubiquitous on the site and that’s why the navigation bar is super simple with only three main channels: Apply Now, Find Your Fit, and Meet Microsoft. The content for the latter two channels will grow over the next several months, although the core pieces are in place. Microsoft’s most popular recruiting features - Hey Genius, View, and Microspotting — will stay and retain their own separate identification, though one or two might be folded into the career site over time. The irreverent “Day of Microsoft Perks” video was preserved and is a part of the channel that talks about the company’s benefits package.

We are already planning for more social media integration and more story telling in the coming months which should be exciting when launched. On the topic of media, also check out our Office 2010 trailer. There is a lot of cool things happening in Microsoft at the moment and its great to work with so many creative people now more than ever who are getting an opportunity to express themselves much more in the ideas they have and in the way they work. The future of recruitment is in the cloud!