Should recruiters be focusing on how to sell JDs and companies in 120 characters are less? Most definitely "YES"!!! Twitter allows for 140 characters but I think recruiters should learn how to describe their opportunities in no more than 120 characters ( i'd recommend keeping 20 charcerters for retweets and hashtags). Learning how to do this is going to be an important skill in leveraging social media for recrutiment purposes.
Next time you have a job offer you want to send out via social media why not think about summarising it in 12O characters and Tweeting it, putting it in your Facebook update or even placing it into your LinkedIn update bar.
You could very well publish your job opportunity in 3 locations via social media in less than 360 characters in less than 3 minutes if you did it well and where pretty quick.
I'm trying to get better at doing this and one way I think that may help is writing Haiku poetry!!! Haiku is an ancient Japanese form of earthly poetry that typically means using 10 to 14 syllables in 3 metrical phrases of 5, 7 and 5. Haiku typically contain a kigo, or seasonal reference, depending on what season the poem is written.
Here are some beautiful examples:
the wind of Mt. Fuji
I've brought on my fan!
a gift from Edo
old pond . . .
a frog leaps in
water’s sound
Here's my awful attempt at some Recruitment Haiku!
tweet touched cv
an autumn smile
A new job is born
or
recession woe
another no response
a tear drop falls
You can learn more about Haiku here.
I reckon if you can master Haiku you'll be great at mastering the art of 3 x 120 x 3 social media job posting.
These new skills will help recruiters and hiring managers all over Ireland attract potential employees to their career sites and a far more richer experience with full length job descriptions, video presentations, micro-sites, articles and a whole other raft off employee value proposition collateral.
So let's get some recrutiment haiku flowing in Ireland. You can pick up this thread in an Irish Recrutiers LinkedIn discussion I just created.
Here are a few videos to help you get in the swing of it :)
@irishrecruiters @irishrecruiters @irishrecruiters
